Int Circular is designed to embody key characteristics of the Vivint Smart Home brand. The tone is friendly and approachable, yet direct and straighforward.
Use the five different weights of Int Circular to establish hierarchy and contrast in content.
Use these type sizes as a guide to create consistency across different print materials.
Leading 58 pt
Leading 42 pt
Leading 42 pt
Int Circular Book 13 pt with 18 pt leading. This is an example of proper print body copy for maximum legibility.
Our voice is friendly and inviting, not loud and abrasive. Int Circular is best formatted in sentence case.
Do use sentence case.
Don't use all caps.
Line height is the space between sections of type. Use these guidelines for better legibility.
Use these guidelines when formatting a paragraph.
Do format paragraphs correctly.
Don’t leave large gaps or one word on a line. Never separate a single word with a hyphen. Move the word down to the next line.
Contrast is essential when using different colors, font weights, or overlaying text on photography.
Do use colors that create contrast.
Don’t use text colors that are
This example outlines how to create text hierarchy.
With customized security and automation
systems for every business
Traditional security systems that require a landline phone to support them are quickly becoming obsolete. As a result, many companies are being forced to upgrade.
These images demonstrate a few best practices for type placement.
Do make sure text over photography is legible and has enough breathing room, while not obscuring the photo.
Don’t cover eyes, nose, lips and faces with text and avoid awkward text positioning.