small business saturday

small business saturday

Written By

Heather Mildenstein

Small Business Saturday, on November 29, 2014 encourages people everywhere to shop with small businesses for just one day, and learn to change the world little by little!  We have the power to change the fact that it is all too easy for small businesses to struggle and fall, even if they have superior services and products.

Just in case you have not yet worked out for yourself how satisfying it can be to support locally owned businesses, we have listed a few of our favorites reasons to do so:

  1. Keeping Money in the Local Economy.  Locally-owned businesses recycle a much larger share of their revenue back into the local economy, enriching the whole community, compared to chain stores.
  2. Local Decision-Making.  Important decisions are made locally by people who will actually be impacted by those decisions.
  3. Community Well-Being.  The strongest communities are those with an abundance of locally owned businesses.  They have vibrant town centers linking neighbors together in social and economic relationships, and contributing to local causes.  An organization named Mightybell has come up with some wonderful ideas connecting locally owned businesses, supporting each other.
  4. Entrepreneurship.  Entrepreneurship serves as a key means for families to move out of low-wage jobs.  It fuels America’s economic prosperity and innovation.
  5. Competition.  As more and more small businesses are developed in a community, it ensures innovation and low prices over the long term.
  6. Product Diversity.  A community is guaranteed a much broader range of product choices, as a multitude of small businesses are choosing products based on the needs of the local customers, rather than a national sales plan.
  7. Local Character and Prosperity – last, but by no means least in the reasons for supporting small businesses in our communities!  Our world is becoming increasingly homogenized. Preserving a community’s unique and distinguishing character has a great cultural and economic advantage.

Let’s go down to the corner and go shopping!